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Contract Marketing

Small Business Contract Marketing Program

 

Small Businesses are often times challenged with a lack of resources when trying to compete in the federal contracting arena. We offer our clients the  contracting marketing support required to win.  Getting certified is only the first step, demonstrating consistency to win contracts is 50% of the challenge.

 

Keep Business Coming In The Door

Remember, you get what you focus on. We understand that many small businesses do not have the resources or budget to commit full time employees to contracting and marketing efforts. Yet, it is the most important role in the company to keep business coming in the door. What happens once the last project is complete. Your company is scrambling for more business.

Additionally, it seems that most small businesses put "all of their eggs in one basket".  Everyone in the company is working diligently to keep that "One" client.  Then once that client is no longer happy and decides to use a different strategy your company is stuck holding the bag.

 

Stop Worrying & Start Increasing Revenue

Business owners stop must worrying about cost and start worrying about getting business and developing a diversified portfolio. The commitment to bring in new business is worth the cost and the effort.  Otherwise, the business will not exist.

We designed this program to  be cost efficient, while also specifically meeting the needs of our small business clientele. Our Contract Services Team is confident that we can help ignite the growth of your company while also saving you time, money and frustration. Contract Marketing Services can be taken ala carte or as a full package.  To receive a full brochure or to learn more please call (480) 430-5244. 

The First Step To Increasing Your Revenue 

Contracting Strategy & Plan Development

Having a contracting plan is the beginning of making it all happen. Without a plan, small businesses generally flounder and bid on whatever comes their way. They also continue to bid in the same areas until the well has run dry, missing many other opportunities to do big business.

Our strategy is to first do our homework. We will sit down with you in person or via conference to determine your goals and map out a process for achieving the set goals. Next we conduct a thorough discovery study to determine who's buying, how they are buying and where they are spending their contracting dollars. We then use the discovery report to develop a plan just for your business. 

 

 

 

 

 

 

 

 

 

How We Help Bring Business        Through Your Doors

 

Locating Industry Contracting Opportunities

Sending out bids to see which one will stick does not work. Taking the time to bid is time and money. Knowing where to spend your time will not only save your company money but will also make your company money.


Development of Appropriate Marketing Materials

Many of the larger government agencies and corporations judge your company’s capabilities on your marketing materials and your approach. Your company cannot compete with large companies on a marketing level. However, you can ensure that your company is represented well with some basic marketing materials, brochures, business cards, a basic website, project listings, etc.


Identification of Contracting Officers & Decision Makers

We know who the federal contracting officers and buyers are in every agency.  Too many business owners waste time wondering who these decision makers are and who they should approach. You can not sell products and services if you don't know who is buying.


Relationship Development With Buyers & Officers 

Relationship development has been the biggest problem for small businesses seeking government and prime contracting opportunities. It seems that many business owners simply cannot get in the door without knowing someone. As your marketing advocate, our first step is to start from the top, we build relationships with decision makers, buyers and contracting officers on your behalf. 

These federal agencies and primes generally have goals to meet with small businesses. Being able to locate and work with small competent businesses will help federal agencies and primes meet their goals. We put your company name, services or products in front of the right decision makers. Without marketing, decision makers will never know that your company exists.

 

 

 

 

 

 

 

 

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